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Bill Sullivan

Bill Sullivan is pleased to announce that he has joined Lockard & Wechsler Direct as Director of Business Development. He is working directly with LWD’s executive committee to identify and develop new growth opportunities. Read Full Press Release.

Founded in 1967, Lockard & Wechsler Direct (LWD) is a fully integrated direct marketing agency. LWD serves clients with its robust media and creative capabilities supported by a research and analytics tool chest that includes proprietary media planning and buying technology. In the past 15 years, LWD billings have grown from $20M to $450M. For more information, please visit

Feel free to call 973-214-4447 or email Bill with any questions.


Some Notable Direct Response Clients

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Recent Articles by Bill Sullivan

Finding Digital Success with Campaign Optimization Adding DR to Your Branding Campaign Increases Sales at Retail Why DR Radio is the Place to Start a Multimedia Campaign
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Call Bill Sullivan atl 973-214-4447 or email Bill at